Privacy Policy

1. Who we are

AdDeck (addeck.io) is a personal project and educational website about digital advertising formats. The site is operated by an individual based in the United Kingdom. For privacy enquiries, contact: hello@addeck.io.

2. What data we collect

AdDeck does not collect personal data directly. However, third-party services used on this site may collect data automatically when you visit. This includes:

• IP address and approximate location
• Browser type and version
• Pages visited and time spent on the site
• Referring URL
• Device type and operating system

3. Cookies

This site uses cookies — small text files stored on your device. Cookies are used by third-party advertising and analytics services. You will be asked for your consent before non-essential cookies are set.

You can manage or disable cookies at any time through your browser settings. Note that disabling cookies may affect how parts of the site function.

4. Google AdSense and advertising

This site uses Google AdSense to display advertisements. Google AdSense is a third-party advertising service provided by Google LLC. Google uses cookies, including the DoubleClick cookie, to serve ads based on your prior visits to this and other websites.

Google's use of advertising cookies enables it and its partners to serve ads based on your visit to this site and/or other sites on the Internet. You may opt out of personalised advertising by visiting Google Ads Settings or aboutads.info.

For more information on how Google collects and uses data, see the Google Privacy Policy.

5. Analytics

This site uses Google Analytics to understand how visitors use the site. Analytics cookies are only set after you accept cookies via our consent banner — if you decline, Google Analytics is not loaded.

The data collected is aggregated and used only to improve the site, and IP addresses are anonymised. For details on how Google processes this data, see the Google Privacy Policy.

6. International data transfers

The third-party services used on this site (such as Google AdSense and Google Analytics) are operated by Google LLC, headquartered in the United States. This means data collected by those services may be transferred to, and processed in, the United States and other countries outside the UK and EEA. Google relies on legally recognised safeguards for such transfers, including the EU–US Data Privacy Framework and Standard Contractual Clauses. For details, see the Google Privacy Policy.

7. Third-party links

This site may contain links to third-party websites. We are not responsible for the privacy practices of those sites and recommend reading their privacy policies before providing any personal information.

8. Your rights (UK GDPR)

Under UK GDPR, you have the right to:

• Access the personal data held about you
• Request correction of inaccurate data
• Request deletion of your data
• Object to or restrict processing of your data
• Withdraw consent at any time where processing is based on consent

To exercise any of these rights, contact hello@addeck.io.

9. Changes to this policy

This policy may be updated from time to time. The date at the top of this page reflects the most recent revision. Continued use of the site after any changes constitutes acceptance of the updated policy.